21 local entrepreneurs finish Kapatid Mentor ME program
posted 2-Jun-2019  ·  
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A rousing chorus of “Impossible Dream” left 21 small business owners in the island with the unshakable determination of achieving their goals last week as they graduated from the Kapatid Mentor ME Program of the Department of Trade and Industry (DTI) and the Philippine Center for Entrepreneurship (PCE).

As representatives of the KMME Batch 3,  Jodel Botilo, owner of Core Inspiration Souvenir, and Gay Aloyon-Morcoso, owner of Citrus Island & G-Branded Fashion, both highlighted in their testimonial speeches the impact of KMME in their lives as one of the most unforgettable milestones for them as Catandunganon entrepreneurs.

Began on Mar. 14, 2019, the mini-business course was attended by 21 micro, small and medium enterprise owners from different municipalities, composed of 13 from the processed food industry, seven from the wearables and home styles industry, and one from the retail trade.

They attended weekend sessions that tackled topics on Entrepreneurial Mind-Setting & Values Formation (Reflection & Deepening), Marketing, Product Development Innovation, Market Growth and Expansion, Business Model Canvass & Key Partners, Operations Management, Supply and Value Chain, Human Resource & Organization Management, Entrepreneurial Accounting & Financial Management, Taxation, and Business Law (Obligations and Contracts). 

Last May 16 in the morning, the mentees presented their thesis-like Business Improvement Plans, in which they defined their vision, mission and goal, to distinguished panelists for critiquing and further enhancement.

The business plans were meant to compel each mentee to write down a purposive plan on how to upscale their businesses from the current situation to a better, more stable one in terms of production, marketing, organization or staffing, and finance.  

The chosen panelists were a mix of DTI’s program partners from the banks or financing institutions, the business sector, the academe, heads of offices, and former KMME graduates.

In the afternoon, the much-anticipated graduation ceremony was held, serving as a solid representation of the time, efforts and knowledge that they have shared throughout their KMME journey.

Just like a typical graduation ceremony, the mentees were escorted by their family members in the processional march at the Victor Hall of the Virac Town Center where the program was started by Bishop Manolo delos Santos’ invocation.

DTI Provincial Director Heginio Baldano congratulated the mentees and acknowledged the guests and panelists who played a very important role in the activity. He also encouraged the mentees to help the province in creating more jobs and business opportunities, assuring them that the DTI will continue to monitor the progress of the mentees right after their KMME journey and will give further assistance as needed.

Representing the DTI’s OIC-regional director, Industry Development Division Chief Engr. Elmer Aguilar challenged the graduates to step out of the KMME journey with a bigger heart for business and for thepeople that they serve.

Quoting a famous author, he urged them to remember the acronym MURPH - Mindset, Urgency, Resources, People and Happiness -- if they consider doing business in a holistic approach to the entrepreneurial world.

Paul Anthony de Guzman, marketing officer of Philippine Center for Entrepreneurship relayed the message of Go Negosyo founder Joey Concepcion that gave emphasis on the council’s promotion of programs based on the 3Ms: Money, Market and Mentorship. Focusing more on mentorship that gave birth to KMME, he expressed high hopes for more competitive graduates to be produced in the future batches of mentees in Catanduanes, given the positive results of the mentoring program nationwide.

Ma. Cleofe Laynes, a self-made businesswoman and secretary of the Philippine Chamber of Commerce and Industries (PCCI) Catanduanes Chapter, gave inspiration to the graduates, sharing the history of their family business which started small and grew through their perseverance and dedication by weathering the storms and challenges along the way.

She expressed belief that if she was able to turn a dream into reality, it is also possible for the graduates to do the same.

The KMME Batch 3 graduates are: Armea’s Paper Creation of Talisay, Bato (owner: Ma. Victoria Armea); Buyo Integrated Garment Makers Association (BIGMA), Virac (Domingo Cardano Jr.); Cakes by Rizzy of Codon, San Andres (Maria Riza Sanchez); Citrus Island/G-Branded Fashion of Gogon Sirangan, Virac (Gay Aloyon-Morcoso); Core Inspiration Souvenir of Palnab del Norte, Virac (Jodel Botilo); Dig’s Homemade Meat Products of San Isidro Village, Virac (Digna Aragon); Guerrero Meat Products of Eastern Poblacion, Baras (Louie Guerrero); Jun-Mir Homemade Ampaw of Rawis, Virac (Miraflor Padilla); Lance Cassava Chips of Suchan, Bagamanoc (Lory Vallespin); Lanie’s Peanut Butter of Calatagan, Virac (Lolita Subion); Lan Mar Bakeshoppe of Concepcion, Virac (Maria Lani Isidoro); N. Francisco Enterprise of Rizal, San Andres (Normita Francisco); Nicole Cassava Chips of Suchan, Bagamanoc (Richelle Santos); Nutty’s Joy Food Products of Obo, San Miguel (Jocelyn Tindugan); RCT Enterprises of Binanuahan, Bato (Nilda Traqueña); Sanny Barra Quality Brooms of Inalmasinan, Caramoran (Sanny Barra); Shie Homemade Products of San Roque, San Andres (Shirley Subion); Terestian Craft of Francia, Virac (Teresita Sebastian); Teves Pilinut Candy of San Juan, San Miguel (Jimmy Teves); Vangie Banana Chips of Carangag, San Andres (Evangeline Castillo); and, West Jerdenia Bakery of Bigaa, Virac (Jerome Vargas).
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